Approved by the Ministry of Education, Resolution Nº 983/98 and Provision 47/03.
Authorized by CONEAU. Resolution Nº 296/04.
First Year
First Semester
Theories on Public Opinion
Lingüistics and Semiology
Research Methodology I
Statistics I
Applied IT Workshop
Second Semester
Consumer Behaviour
Marketing
Communication in Social Marketing and Market
Research Methodology II
Statistics II
Orientation Workshop
Second Year
First Semester
Political Marketing
Media Research
Design in Mix Marketing Research
Qualitative Research
Applied IT Workshop II
Professional Practice and Update Seminar
Second Semester
Epistemological Problems of Social Research
Design of Research in Public Opinion and Media
Quantitative Research
Applied IT Workshop III
Thesis Workshop
